Mention selling, and you can be sure many people will try to avoid your eyes, and most likely, mumble some excuse about a sick puppy and move away. Isn’t that interesting? There is the “Snake Oil Salesman” and there is the friendly neighbourhood grocer. Both sell you stuff. One you love, the other you hate. …
Few of the young people who have grown up with Google, Facebook and all the other wonderful Web 2.0 stuff will remember the time when the web was first born. We of the cow-gum and bromide era sometimes long for the simplicity of the good old days. We did not have to deal with User …
This banner looks like most other Häagen-Dazs’ banners, simple, straight-forward and discreet. Yet this banner has stirred up a tide of nationalism among India nationals in Delhi, India, demanding Haagen Dazs be fined or thrown out of the country, or both. The offensiveness of the banner lies in the copy at the bottom, “Exclusive Preview …
How did you like your past 364 days? How do you intend to create your next 365 days in 2010? Today is the last day of 2009 and tomorrow is a brand new year waiting for you and I. Here’re some questions from my friend, John Stamoulos to complete 2009 and create 2010. You may …
I thought that I would go powerfully into Twitter. Unfortunately, I was not able to attend the Twitter Workshop. So sad. But I have started doing some Tweets, but I guess without the guru, I will find it hard to make fast progress. Let’s see how it can progress. Hope I can attend the next …
I’m a fan of IKEA’s print advertisements. I also have many IKEA’s creations in my house and office. So I was somewhat surprised to see this ad from the famous Swedish furniture and furnishing house. IKEA’s furniture is sleek and streamlined, and more often than not, its print advertisements mirror the same look and feel. …
Well, for those of you who have been following my blog, you would have realised that I am a laggard when it comes to Twitter. In fact, if you asked me, I would blush and say, well, I just got it five minutes ago. So, take a look at the zeroes. Zero following. Zero followers. …
Recently, I read a few blogs saying they are not filling their pages with Google Adsense and any contextual link ads. Writing paid review is definitely not an option. One sited his reason being not prepared to sell himself out. I guess I took a totally different view point since I’m a marketer working in …