Great Ad 5: Ready to Quit?
A static ad exhaling continuously with real smoke and smoky effect as long as the bus is puffing and huffing along. Why is this ad powerful?
Great Ad 4: Amnesty International
Saatchi & Saatchi’s “Write for Freedom” advertisement, conceptualized and executed for Amnesty International. Whoever thought up this ad is really good. Why good? Attract attention: A familiar yellow pencil which we undoubtedly have seen and used is the focal point of attention. You’ll wonder, “What’s this pencil doing here?” Easy to understand: When you read …
Great Ad 3: Happy Father’s Day
This is one ad that made me laugh out so loud when I first saw it. Durex’s copy says: ” To all those who use our competitors’ products: Happy Father’s Day” Why is it powerful?
Great Ad 2: Sony Micro Vault
Sony revolutionize with the Walkman. It’s snazzy product ideas, coupled with powerful marketing and advertising campaigns, made Sony a market leader to be reckoned with. Sony is a bit quiet these days but I thought their Micro Vault ads were pretty cool. Just take a look how much content from your albums, CDs, books and …
Great Ad 1: Without Heinz
Without Heinz, your breakfast, lunch or dinner taste like cardboard. Simple advertisement but the message is succinctly clear and powerful. This ad is one which qualifies the saying,”a picture paints a thousand words”. Why is it powerful? Attract attention – You’ll wonder, “Why are the eggs and bacon, hotdog, steak and chips rendered using cardboard?” …