Category: Great Ads

Unforgettable clever ads from all over the world

Great Ad 13: Cadbury Bourn Vita for Kids

Great Ad 13: Cadbury Bourn Vita for Kids

Kids are great influencers to their parents. Once the kids start their wailing or cajoling or did something fascinating that deserves a reward, mummies and daddies will whip out their wallets. This is one product that kids most probably can live without, as they are generally not concerned about their weight, health and growth. But …

+ Read More

Great Ad 12: They laughed when I sat down at the piano, but when I started to play!”

Great Ad 12: They laughed when I sat down at the piano, but when I started to play!”

I had just written a post on this famous headline but felt that a critque of the entire advertisement is called up. Otherwise, my Great Ad series will be incomplete. Adage, the marketing history reference resource, lauded John Caples as one of advertising’s most effective copywriters. Caples mastered results-oriented mail-order copy at Ruthrauff & Ryan, …

+ Read More

Great Ad 11: Volkswagen’s Touareg

Great Ad 11: Volkswagen’s Touareg

This ad done by Fallon Singapore is really interesting. Those who hold to the view that a company’s logo should be used “regally” will see this as blasphemy. Those who don’t, are likely to applaud the very innovative usage of a brand’s logo. What’s so great about this ad?

Great Ad 10: The Greatest Wonder of the Sea is that It’s Still Alive.

Great Ad 10: The Greatest Wonder of the Sea is that It’s Still Alive.

Today is 15 October 2007 and it is Blog Action Day. Blog Action Day was inspired by the belief in the unity of humanity. Agency: Lowe AG, Switzerland ~ Creative Directors: Valentina Herrmann, Beat Egger ~ Art Directors: Valentina Herrmann, Fernando Perez ~Copywriters: Beat Egger, Keith Loell On October 15th, bloggers around the web will …

+ Read More

Great Ad 9: Brain, Head, Thinker

Great Ad 9: Brain, Head, Thinker

I’m in the advertising industry for many years but it still took me a little while to figure out what Ad #1 is all about. After that, I went for a research spree and found 2 almost similar ads by the same advertiser. Well, some will call these 3 ads “snobbish” because you may not …

+ Read More

Great Ad 7: Buenos Aires Zoo

Great Ad 7: Buenos Aires Zoo

The credits for this series, “Get Much More for Much Less”, goes to Del Campo Nazca Saatchi & Saatchi Why is it powerful? Attract Attention: You’ll be wondering, “Why are there two of the same animal with one of them looking kinda odd?” Easy to understand: On closer examination, you see that the left one …

+ Read More

Great Ad 6: Forest-Woods-Tree-Death

Great Ad 6: Forest-Woods-Tree-Death

This is done by a Chinese ad agency for the China market. You may not understand the beauty of it if you cannot read or understand Chinese. But once you do, you will appreciate the simplicity, clarity and impact to the image. Forest / Woods / Tree / Death (or Sheng/Lin/Mu/Shi) Ad Agency: Shunya, Beijing, …

+ Read More